Insights

Guides and stories from inside the speaking industry.

Practical advice and real experiences on choosing, briefing, and booking the right keynote speaker — drawn from 25 years in the field.

When a presidential suite wasn't presidential

What preparing a former head of state's hotel suite taught me about the work no one is supposed to notice.

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The lesson of an unexpected invitation

A true story from representing two former prime ministers — and what it taught me about briefings, image rights, and trust.

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How to choose the right keynote speaker for your event

A practical, step-by-step guide — from defining your objectives and audience to fees, formats, and red flags to avoid.

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